Billboards
Sites chosen around where your customers actually travel.
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Strand 05
Physical & experiential
Online, on-ground, everywhere.
Billboards, digital screens and events that make your brand real in the city, planned alongside your digital campaigns, not separately.
What it covers
- Billboards
- Digital screens
- Outdoor advertising
- Streamers
- Activations
- Events
How it’s delivered: physical placements come through trusted media partners in Lahore, Karachi, Islamabad, Faisalabad and Gujranwala, while strategy and campaign management stay in-house with Vurses.
What’s included
Everything in physical & experiential.
Digital screens
Screen placements with creative made for the format.
Outdoor and streamers
Outdoor advertising and streamers for launches and local reach.
Activations
On-ground moments that people can walk into.
Events
Events planned, branded and promoted as part of the same campaign.
How we measure it
What we track, every week.
ReachFootfallLift in enquiriesCost per result
Reported every week, in plain numbers.
How it runs
How we’d plan yours.
- 01
Pick the sites
Billboards and screens chosen around where your customers actually travel, in Lahore, Karachi, Islamabad, Faisalabad or Gujranwala.
- 02
One idea, every surface
The same creative idea on the street, on screens and online.
- 03
Connect it to digital
Digital ads reach the same people your billboards and events reach.
- 04
Report weekly
Reach and enquiries reported every week, against the same goal as the digital campaign.
Pairs well with
Stronger together.
- Digital & performance →Digital retargets the people your billboards reach.
- Creative & branding →One creative idea across street and screen.
Questions
About physical & experiential.
Do you own billboard sites?
No. We plan and manage the campaign, and trusted media partners provide the sites, screens and event spaces.
Can on-ground run with our digital campaign?
Yes. Billboards, screens and events are planned alongside your digital campaigns, not separately.
Which cities do you cover?
Lahore, Karachi, Islamabad, Faisalabad and Gujranwala.
Free strategy call
Ready to talk about physical & experiential?
Tell us the goal. On a free strategy call, we’ll show you how this strand gets you there, and which others help.
We reply within 90 minutes during studio hours: 10:00–20:00 Pakistan time, Monday to Saturday.